Launch of Brackly AI Hub
Brackly AI Hub – Inauguration ceremony at Karachi headquarters
Brackly Group of Companies has officially launched the Brackly AI Hub, a state‑of‑the‑art centre dedicated to artificial intelligence research, automation, and Industry 4.0 solutions. The hub was inaugurated on February 28, 2026 at Brackly’s global headquarters in Karachi, marking a pivotal moment in the Group’s digital transformation journey.
Accelerating Intelligent Automation
The Brackly AI Hub will focus on developing cutting‑edge AI models for predictive analytics, smart manufacturing, supply chain optimisation, and customer experience personalisation. With an initial investment of $15 million, the hub brings together over 50 data scientists, engineers, and AI researchers from across the globe. It will serve both internal Group companies and external partners, reinforcing Brackly’s commitment to democratising AI across Pakistan and beyond.
Leadership Vision
Ali Baig, Chief Product Officer at Brackly, stated: “The Brackly AI Hub is not just a facility – it’s the nerve centre of our future. We are embedding intelligence into every layer of our operations, from textile quality control to real‑time logistics and financial forecasting. This hub will produce homegrown AI solutions tailored to emerging markets, making advanced technology accessible and affordable.”
Key Focus Areas & Collaborations
- 🧠 Generative AI for product design – accelerating R&D cycles for Brackly subsidiaries.
- 📊 Predictive maintenance – reducing downtime across manufacturing units by up to 35%.
- 🌐 AI‑powered trade platform – connecting Brackly’s export partners with intelligent matchmaking.
- 🤝 Academic partnerships – with leading universities for AI ethics and talent development.
The hub also launches the “Brackly AI Residency Program”, offering 12‑month fellowships to top AI graduates. The first cohort will begin in Q3 2026, with a focus on solving real‑world challenges in logistics, finance, and customer engagement. Additionally, Brackly AI (subsidiary) will integrate the hub’s innovations into its commercial product suite, including the newly unveiled Brackly Cognitive Assistant™.
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