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Terms & Conditions

Effective Date: January 1, 2026 Last Updated: January 1, 2026

Welcome to the official website(s) and digital platforms of Brackly Group of Companies (“Brackly Group”, “we”, “us”, or “our”). These Terms & Conditions (“Terms”) govern your access to and use of our websites, mobile applications, online services, and any content, features, or functionality provided by Brackly Group (collectively, the “Services”). By accessing or using any part of our Services, you agree to be bound by these Terms. If you do not agree, please do not use our Services.

These Terms apply to all visitors, users, customers, and others who access the Services. Brackly Group includes all subsidiaries and affiliates, including but not limited to Brackly I/O, Brackly Investments, Brackly Foundation, Brackly Capital, Brackly AI, Brackly Academy, Al‑Anwar Builders, Brackly News, Conneckly, Jilito Cooperation, Cufflers International, Then Blck & Co., Luxleer International, DevShorts, and BWhat.

1. Acceptance of Terms

By using our Services, you acknowledge that you have read, understood, and agree to be bound by these Terms, as well as our Privacy Policy, Cookie Notice, and any other policies referenced herein. If you are using the Services on behalf of an organization, you represent that you have authority to bind that organization to these Terms.

2. Eligibility

You must be at least 18 years of age (or the age of legal majority in your jurisdiction) to use our Services. By using the Services, you represent and warrant that you meet this requirement. If you are under the applicable age, you may only use the Services with the involvement and consent of a parent or legal guardian.

3. Account Registration

Some features of our Services may require you to create an account. You agree to provide accurate, current, and complete information during registration and to update it as necessary. You are solely responsible for safeguarding your account credentials and for all activities that occur under your account. You must immediately notify us of any unauthorized use of your account. Brackly Group reserves the right to suspend or terminate accounts that violate these Terms or applicable law.

4. Prohibited Conduct

You agree not to:

  • Use the Services for any unlawful purpose or in violation of any applicable local, national, or international law.
  • Interfere with or disrupt the operation of the Services or servers used to make the Services available.
  • Attempt to gain unauthorized access to any portion of the Services or any other systems or networks.
  • Transmit any viruses, malware, worms, or other harmful code.
  • Scrape, crawl, or use any automated means to extract data from the Services without our prior written consent.
  • Impersonate any person or entity or falsely state or misrepresent your affiliation with any person or entity.
  • Post or transmit any content that is defamatory, obscene, offensive, harassing, or infringes any intellectual property or other rights.
  • Reverse engineer, decompile, or disassemble any software or underlying technology used in the Services.
  • Use the Services to compete with Brackly Group or to develop competing products or services.

5. Intellectual Property Rights

All content, materials, information, software, graphics, logos, designs, text, images, audio, video, and other elements available on the Services (collectively, “Content”) are the exclusive property of Brackly Group, its subsidiaries, or its licensors and are protected by copyright, trademark, patent, trade secret, and other intellectual property laws of Pakistan and international treaties.

The name “Brackly Group of Companies”, the Brackly logo, and all related names, logos, product and service names, designs, and slogans are trademarks of Brackly Group. You may not use such trademarks without our prior written permission.

Subject to your compliance with these Terms, we grant you a limited, non‑exclusive, non‑transferable, revocable license to access and view the Content for your personal, non‑commercial use. You may not reproduce, distribute, modify, create derivative works of, publicly display, or otherwise exploit any Content without our express written consent.

6. User-Generated Content

Our Services may allow you to post comments, reviews, feedback, or other content (“User Content”). By posting User Content, you grant Brackly Group a worldwide, royalty‑free, perpetual, irrevocable, non‑exclusive license to use, reproduce, modify, adapt, publish, translate, distribute, and display such content in any media, without compensation to you. You represent and warrant that you own or have the necessary rights to your User Content and that it does not violate any third‑party rights or applicable laws. Brackly Group reserves the right, but not the obligation, to monitor, edit, or remove User Content at its sole discretion.

7. Purchases and Payments

If you purchase any products or services through our Services, you agree to provide accurate payment information. All prices are in Pakistani Rupees (PKR) unless otherwise stated, and are subject to change without notice. We reserve the right to refuse or cancel any order for any reason, including pricing errors, product availability, or suspected fraud. You are responsible for any applicable taxes, duties, or shipping fees. Refunds, returns, and exchanges are governed by our separate Refund Policy (available upon request).

8. Third-Party Links and Services

The Services may contain links to third‑party websites or services that are not owned or controlled by Brackly Group. We do not endorse or assume any responsibility for the content, privacy policies, or practices of any third‑party sites. You access such sites at your own risk, and you should read their terms and policies carefully.

9. Disclaimer of Warranties

THE SERVICES AND ALL CONTENT ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY LAW, BRACKLY GROUP DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON‑INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE IN TRADE. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR‑FREE, SECURE, OR FREE FROM VIRUSES OR OTHER HARMFUL COMPONENTS.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL BRACKLY GROUP, ITS DIRECTORS, OFFICERS, EMPLOYEES, AGENTS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF OR INABILITY TO USE THE SERVICES, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. OUR TOTAL LIABILITY TO YOU FOR ANY CLAIMS ARISING FROM THESE TERMS OR YOUR USE OF THE SERVICES SHALL NOT EXCEED PKR 10,000 (TEN THOUSAND PAKISTANI RUPEES).

11. Indemnification

You agree to indemnify, defend, and hold harmless Brackly Group, its subsidiaries, affiliates, officers, directors, employees, agents, and licensors from and against any and all claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable attorneys’ fees) arising from or relating to: (a) your use of the Services in violation of these Terms; (b) your violation of any applicable law or regulation; (c) your infringement of any third‑party right, including intellectual property or privacy rights; or (d) any User Content you submit or transmit through the Services.

12. Termination

We reserve the right, without notice and in our sole discretion, to suspend or terminate your access to the Services and block your future access if we determine that you have violated these Terms or applicable laws. Upon termination, all provisions of these Terms that by their nature should survive shall survive, including intellectual property provisions, disclaimers, indemnification, and limitation of liability.

13. Governing Law and Dispute Resolution

These Terms and any disputes arising out of or relating to these Terms or your use of the Services shall be governed by and construed in accordance with the laws of the Islamic Republic of Pakistan, without regard to its conflict of law principles.

Any controversy, claim, or dispute arising out of or relating to these Terms shall first be attempted to be resolved through good‑faith negotiations between the parties. If the dispute cannot be resolved within thirty (30) days, either party may submit the dispute to binding arbitration in accordance with the Arbitration Act, 1940 (Act X of 1940) of Pakistan. The arbitration shall be conducted by a single arbitrator mutually agreed upon by the parties, or if no agreement is reached, appointed by the Registrar of the Karachi High Court. The arbitration shall take place in Karachi, Pakistan, and the language of arbitration shall be English. The arbitrator’s award shall be final and binding and may be entered as a judgment in any court of competent jurisdiction.

For any claims not subject to arbitration, you and Brackly Group agree to submit to the exclusive jurisdiction of the courts located in Karachi, Pakistan and waive any objection based on improper venue or forum non conveniens.

14. Modifications to the Services and Terms

We reserve the right to modify, suspend, or discontinue any part of the Services at any time without notice. We may also revise these Terms from time to time. The “Effective Date” at the top indicates when these Terms were last updated. Your continued use of the Services after any changes constitutes acceptance of the revised Terms. You are expected to check this page periodically to stay informed of updates.

15. General Provisions

  • Entire Agreement: These Terms, together with our Privacy Policy and Cookie Notice, constitute the entire agreement between you and Brackly Group regarding your use of the Services, superseding any prior agreements.
  • Waiver and Severability: Our failure to enforce any right or provision of these Terms shall not be deemed a waiver of such right or provision. If any provision is held invalid or unenforceable, the remaining provisions shall continue in full force and effect.
  • Assignment: You may not assign or transfer these Terms or any rights or obligations hereunder without our prior written consent. Brackly Group may assign these Terms without restriction.
  • Force Majeure: Brackly Group shall not be liable for any delay or failure to perform resulting from causes outside its reasonable control, including natural disasters, war, terrorism, riots, embargoes, acts of government, or internet outages.
  • Electronic Communications: By using the Services, you consent to receive electronic communications from us, including emails, notices posted on the Services, or other messages. You agree that all electronic communications satisfy any legal requirement that such communications be in writing.

16. Contact Us

If you have any questions, concerns, or notices regarding these Terms & Conditions, please contact us at:

Brackly Group of Companies – Legal Department
[email protected]
+92 213 2370620
6th Floor, Brackly Tower, Shahrah-e-Faisal Road, Karachi-75350, Pakistan

For general inquiries: [email protected]